It doesn’t get hotter when it comes to fashion events and happenings than Dubai (well after the big three of course!). This section of Dubai in a Frame brings to you exactly that – fashion-forward Dubai along with the future of tomorrow, the emerging fashion designers in the region.

Maserati teams up with Ermenegildo Zegna

Maserati teams up with Ermenegildo Zegna

Auto brand Maserati teamed up with fashion designer Ermenegildo Zegna to celebrate the Maserati Quattroporte Zegna Limited Edition. Ermenegildo Zegna and Maserati hosted an exclusive launch event at the Four Seasons Resort in Dubai, where they were joined by select … Read more

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The Emperor 1688 – at FFWD Season 5, Day 1

The Emperor 1668 - Runway - Dubai FFWD April 2015

The Emperor 1688 fashion show at FFWD Season 5 in pictures:

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Norwegian brand OnePiece opened at BOXPARK, Dubai

Norwegian brand OnePiece opened at BOXPARK, Dubai

Norwegian brand OnePiece recently opened at BOXPARK in Al Wasl, Dubai. OnePiece specializes in jumpsuits, hence, the name ‘OnePiece. The brand also stocks sweat shirts, sweat pants, hoodies and more. The idea of tying together a hoodie with a pair … Read more

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Guess Spring Summer 2015

Guess Spring Summer 2015

Watch the Guess Spring Summer 2015 fashion preview that took place at the Dubai Marina Mall store:

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Shaz, Founder, Math Collective, speaks to DIAF ahead of Fashion Victims Dubai

Shaz, Founder, Math Collective, speaks to DIAF ahead of Fashion Victims Dubai

Ahead of Fashion Victims to be held at the Atlantis, The Palm Jumeirah on April 3rd, 2015, DIAF spoke to one of the designers partaking in the event, Shahzad Mohayudin of Math Collective. Shaz, as he is fondly known is … Read more

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Max Spring Summer 2015

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Take a look at the Max Spring/Summer collection 2015 in pictures. The accessories: Max’s Handbag collection:   Max’s Ladies collection of shoes: Max’s Ladies collection: Max’s Men’s Footwear collection:    

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Juicy Couture SS 2015 collection

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The Juicy Couture Spring 2015 evokes a cool sensibility and free-spirited nature of the Juicy Girl as she continues her adventures to the desert oasis of Palm Springs. The easy-to-wear pieces are infused with a refreshed color palette, romantic flora … Read more

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(Love) Yours London

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(Love) Yours London is a clothing store especially for women that don’t fit into ‘ramp size clothing.’ They love their curves and are not afraid to flaunt it. The British retailer brings stylish looks to the region’s women, sized 14-32, … Read more

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Morgan De Toi in Dubai

Morgan De Toi

French brand Morgan De Toi hosted a media preview for it’s Spring Summer collection. Located in Al Ghurair Mall, Deira, Morgan de Toi’s clothes are very chic, simple and elegant. From this season’s polka dots to stripes to floral prints, … Read more

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New Look Spring Summer 2015

New Look Spring Summer 2015

We don’t need to say much about the New Look Spring Summer 2015 trends. This eight minute video says it all. Check out the New Look SS 2015 collection and a walk through one of the New Look brand representative: … Read more

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